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Novak Djokovic Extends His Partnership With Lacoste | by Kathryn Kuchefski | Instant Sponsor | Medium
![Tennis player Novak Djokovic of Serbia (L) and Tadashi Yanai, chairman and chief executive of Fast Retailing Co, pose as they attend the presentation of a new sponsorship deal with Uniqlo budget Tennis player Novak Djokovic of Serbia (L) and Tadashi Yanai, chairman and chief executive of Fast Retailing Co, pose as they attend the presentation of a new sponsorship deal with Uniqlo budget](https://c8.alamy.com/comp/2CX9MR0/tennis-player-novak-djokovic-of-serbia-l-and-tadashi-yanai-chairman-and-chief-executive-of-fast-retailing-co-pose-as-they-attend-the-presentation-of-a-new-sponsorship-deal-with-uniqlo-budget-fashion-chain-in-paris-may-23-2012-djokovic-appointed-uniqlo-global-brand-ambassador-is-the-new-face-of-the-japanese-clothing-and-sports-equipment-manufacturer-reuterscharles-platiau-france-tags-sport-tennis-business-fashion-2CX9MR0.jpg)
Tennis player Novak Djokovic of Serbia (L) and Tadashi Yanai, chairman and chief executive of Fast Retailing Co, pose as they attend the presentation of a new sponsorship deal with Uniqlo budget
![Tennis player Novak Djokovic of Serbia (L) shakes hands withTadashi Yanai, chairman and chief executive of Fast Retailing Co, as they attend the presentation of a new sponsorship deal with Uniqlo budget Tennis player Novak Djokovic of Serbia (L) shakes hands withTadashi Yanai, chairman and chief executive of Fast Retailing Co, as they attend the presentation of a new sponsorship deal with Uniqlo budget](https://c8.alamy.com/comp/2CY75EC/tennis-player-novak-djokovic-of-serbia-l-shakes-hands-withtadashi-yanai-chairman-and-chief-executive-of-fast-retailing-co-as-they-attend-the-presentation-of-a-new-sponsorship-deal-with-uniqlo-budget-fashion-chain-in-paris-may-23-2012-djokovic-appointed-uniqlo-global-brand-ambassador-is-the-new-face-of-the-japanese-clothing-and-sports-equipment-manufacturer-reuterscharles-platiau-france-tags-sport-tennis-business-fashion-2CY75EC.jpg)
Tennis player Novak Djokovic of Serbia (L) shakes hands withTadashi Yanai, chairman and chief executive of Fast Retailing Co, as they attend the presentation of a new sponsorship deal with Uniqlo budget
![Novak Djokovic frustratedly ripped his shirt before losing a set in US Open semis, then won the match | For The Win Novak Djokovic frustratedly ripped his shirt before losing a set in US Open semis, then won the match | For The Win](https://wp.usatodaysports.com/wp-content/uploads/sites/90/2016/09/epa_usa_tennis_us_open_2016_85048166.jpg)
Novak Djokovic frustratedly ripped his shirt before losing a set in US Open semis, then won the match | For The Win
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